Proof of integrity from farm to market. VelTrak is a fully electronic, web-based system that enables velvet to be tracked and traced each step of the way from the farm to the market.

For information on deer including genetics, more about the national genetics database DEERSelect, biology, deer health, reproduction, transporting deer and more.

Nutrition, intake and feed quality has a major impact on productivity, determining repro-ductive performance, animal health, weaner live weight gain and timing of venison supply.

Deer Select is the New Zealand’s national deer recording database which stores pedigree and performance (trait) records, then uses this data to provide estimated breeding values and economic indices.

The Deer Industry Environmental Management Handbook modules are a practical, online companion to the Deer Industry Environmental Management Code of Practice.

Deer farmers can now get direct support to develop or review farm plans, to meet compliance requirements and ensure strong systems for their farm management.

Deer Industry NZ, in partnership with Beef + Lamb NZ, has developed a new Parasite Management Wall Calendar for 2026, now featuring deer-specific information alongside sheep and cattle.